Watch
Gen AI for Streaming Subscriber Onboarding, Discovery and Retention
Evergent and Google Cloud Platform will jointly show how next-gen AI, in conjunction with traditional AI/ML, offers substantial benefits to consumers by revolutionizing subscription-based business models using unprecedented personalization and operational efficiency. We’ll discuss sophisticated techniques these advanced tools apply to analyze vast datasets and forecast customer behaviors and preferences accurately. Evergent’s focus on AI use cases and Google’s Vertex AI platform enable businesses to precisely tailor offerings for personalized recommendations and flexible pricing structures which enhance user engagement and satisfaction. Specific use case insights will include Gen AI-powered Chat Engine, Churn, Offer Management, Package Prediction and Payment Prediction.
Tutorials

Accelerating innovation – Tutorial, Ep 1: Understanding 6G holographics and business adoption

Virtual production – Tutorial, Ep 3: Managing virtual production projects – from scope to delivery

Virtual Production – Tutorial, Ep 3: - How to set up a virtual production using Unreal Engine
INTERVIEWS

NAB 2025 – Vizrt’s Rohit Nagarajan: “How do we disrupt ourselves quicker so we’re not the ones being disrupted”

NAB 2025: Brijesh Yadav, Tata Communications Media: “We are at a pivotal year in 2025 - the conversation is about AI”

NAB 2025: Johannes Franken, HBS: “It's critical to get out content as quickly as possible”

NAB 2025: Rohit Nagarajan, Vizrt: “Cloud has really come of age. It's a coming together of technical maturity as well as cost.”

NAB 2025 – TATA’s Brijesh Yadav: “We have seen some brilliant applications of AI in media”

NAB 2025 – Jan Weigner, Cinegy: “AI keeps me up at night, in a positive and sometimes in a negative sense”

NAB 2025 – Fabio Murra, V-Nova: “The ground level technologies that our industry is based upon are still evolving…”

ISE 2025: “They don’t ask what can we do with your technology they ask what can’t we do with your technology”

ISE 2025 – Stian Sagholen: “People are talking about it but not actually supplying the solutions”

ISE 2025 – Spiro Plagakis: “They like that they’re able to use a combination of broadcast and proAV equipment easily”
IBC VIDEO ON DEMAND
Trending now

MTSS Presents Sustainability in Action: Real-World Case Studies from Media Tech Leaders

Slow TV, Fast Innovation: How the Moose Migration Case Study Embodies the Future of Live Cloud Workflows

Accelerator session - Digital Replicas and Talent ID: Provenance, Verification and New Automated Workflows

How the Royal Belgian FA elevated its content strategy and created monetization opportunities

Under the Hood of D2C Business Model Transformation: The Role of Hybrid Monetisation, the Cloud and Generative AI
