WPP launches AI platform to plan, create, and publish clients’ ad campaigns
Advertising giant WPP has launched a new AI-powered marketing platform, named WPP Open Pro, that lets clients plan, create, and publish their own advertising campaigns.

Advertising giant WPP has launched a new AI-powered marketing platform, named WPP Open Pro, that lets clients plan, create, and publish their own advertising campaigns.
UK-based Wonder Studios, a production company specialising in generative AI video creation, has secured $12m in a fundraising round.
John Malone’s US media and telecoms group Liberty Global has sold about half of its 10% stake in UK broadcaster ITV for a reported £135m.
More than one in 10 internet users have watched drama episodes lasting 10 minutes or less on social media, according to new research from Ampere Analysis.
The UK government's plans to switch off TV transmitters and move to internet-only streaming are moving too fast, according to a new report to be published this week.
IP video delivery technology specialist Zixi has announced the appointment of Greg Cox as its sales director for the US West Coast. Zixi said this strategic hire reinforces its commitment to expanding its market presence in North America’s fastest-growing media technology markets.
The XR Sports Alliance (XRSA) has announced its third cohort of members including MLSE, Vegas Golden Knights, Pro Climbing League, FansXR, Focal Point VR, and Nexus Studios, bringing the total member count up to 22.
The Ultra HD Forum (UHDF) and the Streaming Video Technology Alliance (SVTA) have confirmed plans to integrate their organisations, with the UHDF banner moving under the SVTA umbrella.
Remote content delivery specialist Swift has partnered with video streaming infrastructure provider Wowza to bring what they describe as high-quality streaming to the most bandwidth-constrained and infrastructure-limited environments on Earth.
3 Screen Solutions (3SS) said it has been selected by Big Blue Marble to provide the Android TV custom launcher and apps for Android TV, Samsung and LG smart TV platforms for its TV-as-a-service platform.