Features

IBC365 speaks with key players on the new technologies, methods and practices available to productions to help sustain the future of content.

Muppetry and misery in Manhattan: the recipe for new Netflix drama Eric explained by DP Benedict Spence.

A recent webinar from IBC365 explored the collision between gaming, esports and television, and how advances in connected TV, streaming and VR pave the way for new forms of media consumption. Pay TV operators and broadcasters are increasingly wondering how gaming and esports might work within their existing businesses. Below, Content Everywhere exhibitors discuss how they are helping providers to meet the challenges, including ensuring low latency, managing high traffic loads, maintaining server stability, preventing cheating and cyber-attacks, and delivering a seamless and immersive user experience.

Streaming rights: live sports unite audiences in cultural moments worth fighting for

Sony Music recently sent a letter to hundreds of AI companies demanding to know if they had used their music for training or scraping, and that this represented copyright infringement. While some AI developers are happy to embrace the current Wild West landscape of AI regulation, others have employed responsible best practices from the outset, often being met with resistance from investors and other third parties who insist they will be left behind. IBC365 speaks to one developer advocating the implementation of fair principles from the start.

The impression that broadcast audio is in the throes of an important transition – away from dedicated hardware towards virtualised systems that can support a huge variety of workflows and deliverables – is impossible to dismiss, writes David Davies.

At MPTS, speaker after speaker, including the director of Mr Bates vs The Post Office, voiced fears for the future of the UK TV industry.

DTG CEO Richard Lindsay-Davies passionately called for regulators to “leave no one behind” as IPTV clearly looks to dominate into the future. George Jarrett reports.

Is GenAI even capable of producing a long-form masterpiece and at what point does something become an AI original that deserves copyright protection? IBC365 delves deeper into the key ethical debates surrounding GenAI and media production.

Last week, Deepa Subramaniam, Adobe’s Vice President of Product Marketing for Creative Cloud, was excited to reveal Adobe’s Firefly generative AI model at Adobe MAX London. Michael Burns questions her about the fears and hopes this new influence will have on post production.