AI: Coca-Cola’s 'The Holidays Are Coming' reimagined

Secret Level: Storyboard to screen without ever picking up a camera

Like it or not, we are potentially only months away from the first AI-generated feature film, and Jason Zada of Secret Level could be the one to deliver it.

Towards the end of 2024, a film called The Heist, clocking in at less than two minutes long, re-ignited debate about the potency of AI in Hollywood. 
It was created in just a few days with visuals entirely generated via text-to-video in Google’s Veo 2 platform...

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Catena: Unifying Device Control Across the Media Industry

Catena is a word that means, ‘connected series or chain,’ and is also the appropriate name for the broadcast industry’s answer to a problem that has only grown more acute with the rise of IP, cloud, and hybrid workflows: fragmented, insecure, and proprietary device control. Developed under SMPTE’s Rapid Industry Solutions Open Services Alliance (RIS-OSA) and recently introduced into SMPTE’s formal standards process, Catena aims to deliver ‘a single secure protocol for control of media devices and services,’ providing a unified, vendor and platform agnostic control plane.

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