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IBC2026 session highlight: “We hired Olympians to be the pilots. So the person who was doing the ski jump was an Olympic ski jumper himself, who started working with drones”, Yiannis Exarchos, CEO, Olympic Broadcasting Services (OBS), told the audience at IBC2026. For Oscar Sanchez, Head of Host Broadcast Production, FIFA, the introduction of the ref cam was an opportunity for the audience to understand how hard the work of a football referee is.