Distribution & Consumption

Sky Sports unveils Premier League tech innovation plans

Sky Sports has set out its plans for its Premier League coverage this season, including technology innovations across TV, apps, and social.

Sky’s new Premier League deal kicks off this week with an increase of exclusively live matches from 128 to a minimum of 215.

Sky Sports’s Multiview
Sky Sports’s Multiview

On some Sundays, Sky might be covering up to four matches simultaneously.

For viewers wanting to keep an eye on all the live action, a new programme called Multiview will launch across all Sky TV platforms, Now and the Sky Sports app, and will feature every live match concurrently.

The Multiview format moves from ground to ground, picking out the major goals and big moments, complete with dedicated commentary and half-time analysis. It will sit alongside all games and be available to watch individually.

A new analysis and reaction show Extra Time will also see Jamie Carragher explore the key moments from all the day’s games. Broadcast on the biggest Sundays of the season with four or more Premier League matches, the hour-long programme will start at 19.30, following the flagship 16.30 fixture.

Elsewhere, through a partnership with a new platform named Fanalysis, supporter-driven player ratings, manager verdicts, and perspectives will feature in live match build-up, post-match reaction and across Sky Sports News, social, and digital.

Fans will also have access to instant vertical highlights in the Sky Sports app, giving a mobile-first experience of the action for the first time.

Sky Chief Sports Officer Jonathan Licht said: “This is a landmark season for Sky Sports and the Premier League. For the first time, we’ll bring fans over 215 live matches, including every 2pm kick-off on Super Sunday. We’re introducing new innovations like Multiview, new programmes like Super Sunday: Extra Time, and a new look schedule for Sky Sports News. From the moment the season kicks off, we’ll be helping fans stay across all the biggest stories and making sure they never miss a moment of the action.”

Adrian Pennington recently investigated how Sky Sports is delivering UHD footage of the Lions Tour in Australia with remote production techniques. Discover more here.

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