IP video delivery technology specialist Zixi has announced the appointment of Greg Cox as its sales director for the US West Coast. Zixi said this strategic hire reinforces its commitment to expanding its market presence in North America’s fastest-growing media technology markets.
The XR Sports Alliance (XRSA) has announced its third cohort of members including MLSE, Vegas Golden Knights, Pro Climbing League, FansXR, Focal Point VR, and Nexus Studios, bringing the total member count up to 22.
The Ultra HD Forum (UHDF) and the Streaming Video Technology Alliance (SVTA) have confirmed plans to integrate their organisations, with the UHDF banner moving under the SVTA umbrella.
Remote content delivery specialist Swift has partnered with video streaming infrastructure provider Wowza to bring what they describe as high-quality streaming to the most bandwidth-constrained and infrastructure-limited environments on Earth.
3 Screen Solutions (3SS) said it has been selected by Big Blue Marble to provide the Android TV custom launcher and apps for Android TV, Samsung and LG smart TV platforms for its TV-as-a-service platform.
Video streaming software provider Bitmovin said its internal playback stream testing system for the Bitmovin Player now uses AI analysis, enabling it to process over one million stream tests every week.
Video streaming software and services provide Accedo said it has enabled sports media company FloSports to expand its service to Samsung and Vizio smart TVs, with built in functionality enabling viewers to purchase new FloSports packages from their TVs.
LTN has launched new capabilities that it says help broadcast stations to launch streaming channels faster, deliver live and localised news and sports, and expand distribution across multichannel video programme distributors (MVPD), virtual MVPDs, and OTT platforms.
This year’s IBC saw plenty of discussion about the practical applications of generative and agentic AI. This was particularly evident on the AWS stand in Hall 5, where a third of the demos by partner companies were described as agentic AI-driven. This month’s issue provides Content Everywhere companies with the opportunity to explain where and how they are using agentic AI, and how they see it evolving in future.
Over 43,858 people from 170 countries came to IBC2025, and the show also attracted more than 1,300 exhibitors and over 600 speakers. Meanwhile, the Content Everywhere section of the event remains a critical part of the IBC programme.
