Editor Jeff Groth asks for the film to be judged on its artistic merits and explains his process with flashbacks, story cards and musical numbers.

Cinematographer Paul Guilhaume explains how a transgender cartel musical is told with magical realism.

In a world where 80% of ad spend goes to outcome-based performance channels, how can TV compete effectively?

AI has the potential to automate point tasks in the existing ad management chain and even to transform the entire way media is transacted.

Semi-improvised, guerrilla-style filmmaking brings gritty realism to Sean Baker’s beleaguered love story.

Automated contextual advertising uses AI to help brands fine-tune the contextual relevance of their addressable campaigns. IBC365 speaks with ITV’s Rhys McLachlan to discover how it’s making an impact.

Adobe says it has worked closely with professional video creators to advance the Firefly Video Model with a particular emphasis on generative editing, reports Adrian Pennington.

Local TV woes, Hurricane Milton and an existential threat to journalism all threatened to dampen the mood at NAB Show New York, but FAST and fan-fuelled TV offer hope.

Framestore’s CTO Lincoln Wallen says the creative industries should acknowledge the art of math to craft new interactive AI-driven social experiences.

Miranda Wayland, CEO of Creative Diversity Network says the focus on individual DEI executives and departments misses the bigger picture. Adrian Pennington reports.