Harmonic offers hybrid approach to smarter streaming

Video streaming and broadcast delivery company Harmonic is presenting hybrid cloud and on-prem streaming products, AI-driven workflows, ad insertion technologies, and advancements in live sports streaming.

Gil Rudge, Senior Vice President, Solutions and Americas Sales, Video Business, Harmonic, said: “Harmonic is excited to highlight innovations designed to help broadcasters, streamers and service providers maximise their investments across their video workflows.” 

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Harmonic’s playout-to-delivery solution available on VOS360 Media SaaS for cloud

Harmonic’s Software Spectrum X media server, with double the channel density for UHD workflows, is said to result in higher video resolution and QoE for viewers, while its video compression technology enables HD video delivery at exceptionally low bitrates over 5G networks. 

Harmonic’s approach to hybrid streaming with centralised orchestration intends for users to take advantage of on-prem and cloud deployments simultaneously for flexibility and efficiency. Its playout-to-delivery platform, available on VOS360 Media SaaS for cloud and on VOS Media Software and XOS Advanced Media Processor for on-premises, enables operational and cost efficiencies.  

Harmonic is also showcasing a product that uses programmatic ad buying efficiencies for linear TV, connecting traditional and digital advertising models, empowering broadcasters and service providers to maximise their revenue streams. 

Stand Number: 1.B20 

Company: Harmonic

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