IBC Accelerators: A Framework for Generative AI in Broadcasting

The project aims to develop and explore a framework for leveraging generative AI to create media content such as scripts, animations, and adverts, streamlining workflows and enhancing audience engagement.

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Is ORS and Insys’ Big Blue Moonshot a Sign of Service Provision to Come?

Big Blue Marble is a new joint venture between ORS Group and Insys Video Technologies, whose mission is to ‘create a connected world where accessing media is simple, secure, and inclusive for all’. At a time when global demand for digital video is on the rise and broadcasters seek new ways to diversify their revenue streams, does such a proposition meet the moment? James McKeown finds out.

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