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NAB 2025: Johannes Franken, HBS: “It's critical to get out content as quickly as possible”
Johannes Franken, Director of Digital at HBS sets out how immediacy is crucial to success - especially in social media promotion terms - and how embedding AI in the content workflow is helping to deliver faster, better content - albeit with human quality control.
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Connective tech – Tutorial, Ep 1: Technical integration in the cloud – enabling media workflows that work
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