Opinion

Opinion articles

Ensuring Secure Streaming from Backend to App: A Holistic Approach to Protect User Data, Content, and Service Infrastructure in OTT and PayTV Services

In the realm of streaming services, the constant battle to safeguard digital content from piracy and cyber threats persists. While Digital Rights Management (DRM) was once at the forefront of content protection, today’s landscape demands a broader, more holistic security approach. As hackers continually refine their tactics, securing OTT/PayTV streaming applications extends beyond DRM, encompassing app infrastructure, device hardware, and operating systems. This article explores a renewed OTT/PayTV app defense approach, delving into security best practices and strategies that stretch beyond conventional content protection. By adopting a security-first mindset and harmonising backend and app-based defenses, streaming service providers can raise the bar against cyber threats, ensuring the highest standards of content protection and viewer data security.

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Get the Benefits of SaaS-Driven Media Workflows – Without All the Work

By now, most media organisations realise that utilising the cloud for their media supply chain makes good sense. With the demand peaks and valleys that come with a dynamic, fast-moving industry, having technical infrastructure that can easily scale up or down is essential to achieving the agility and efficiency needed in today’s media operations. And while the initial decision to move to the cloud is an easy one, the choices about how to take advantage of the cloud have far more implications.

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The day content providers became ads managers, or how FAST is changing content providers’ business and pushing them to get new skills

Professional press, analysts, and even media agreed that FAST should be seen not as competition, but as an additional source of revenue to SVOD and broadcast licensing. Everybody is jumping into this new distribution model by leveraging massive dormant catalogues of old content, from small boutiques to independent network and big studios.

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Enhancing Decision Experience (DX) for Content Choice: A Path to Resolving Video Consumption’s Paradox

Matthew Wilkinson, CEO at Magine Pro delves into the concept of ‘Decision Experience (DX)’ and its potential to solve the paradox of too much choice in video consumption. With an ever-growing expanse of content to choose from, the challenge of decision-making is now more critical than ever. Read on to understand how improving DX can transform the way we consume content, leading to a more fulfilling and streamlined viewing experience.

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How innovation in the media technology stack of software, hardware and networking can drive better and more cost-effective performance for streamers

With profitability as a primary business objective for streamers, the innovation of technology and associated financial models is the latest hot subject. The viewer experience remains paramount to ensure popularity of the streaming service, which returns best possible revenues. But financial models for buying technology should change to give economies of scale, particularly for services that are scaling rapidly with the growth of streaming. What should profitability-focused media businesses look for from their technology partners?

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“We are aiming to bring high personalisation, advanced segmentation, and DAI into broadcast, closing the gap with digital streaming services

Broadcasting’s Shifting Terrain: Insights on Industry Challenges

The broadcasting industry is going through a rapid and significant change, driven by new technologies and shifts in how people consume content. The global video-streaming market was valued at $455.45 billion in 2022 and is projected to grow to $1,902.68 billion by 2030, while traditional viewership is decreasing. Audiences need to be more cohesive. In this article, we delve into these challenges and consider solutions through the lens of Gcore, a public cloud and edge computing pioneer.

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