Business matters: plugging the knowledge gap across streaming and broadcast
What is the purpose of the RTS’ new mini MBA course and who will benefit the most? IBC365 discovers more about the new TV and streaming course launching early next year.
John Maxwell Hobbs
As well as being a music producer and composer, John Maxwell Hobbs is CEO of music tech startup Streamline, media consultant and the former Head of Technology at BBC Scotland.
Articles by John Maxwell Hobbs
How Brazil’s TV 3.0 will help “close the gap” between broadcast and digital streaming
Brazil’s largest broadcaster, Globo, will be introducing the TV 3.0 platform across the country in 2025. This next-generation platform is not simply about remaining competitive with streaming giants - it’s about redefining the viewer experience. John Maxwell Hobbs reports.
The Evolution of Live Production: Where are we on the transformational IP journey?
Moderated by IBC’s Mark Smith, the ‘The Evolution of Live Production: Where are we on the transformational IP journey?’ session brought together leaders Abi Hemingway, COO of Jackshoot; Claire Wilkie, Limitless Broadcast’s CEO; Clive Santamaria, ITV’s Chief Architect; and Ian Wagdin, Senior Technology Transfer Manager at the BBC to discuss how IP technology is transforming live production.
Adapting to the evolving landscape of satellite technology in broadcast
Pascale Fromont, VP and General Manager of Media at Intelsat, shares insights into the current state of satellite broadcasting, the impact of IP distribution, and the future of satellite technology.
IBC2024 Accelerator project: Scalable Ultra-Low Latency Streaming for Premium Sports
In the fast-evolving world of live sports broadcasting, latency has become one of the most critical issues. Broadcasters are increasingly looking for innovative solutions that can match or even surpass the performance of traditional broadcast systems.
Mstyslav Chernov warns of the impact of narrative manipulation in modern warfare
Journalist, filmmaker and war correspondent Mstyslav Chernov shared insights into his experiences covering conflicts, particularly the war in Ukraine, during an interview closing out this year’s IBC conference sessions.
Diverse hiring policies and established mentoring schemes essential for engaging future generations
IBC Talent Programme Part 1: At the wrap-up session on the final day of the conference, the IBC Talent Program highlighted the vital role diversity plays in shaping the future of the broadcasting industry.
Beyond the hype: rolling out real-world applications for AI
AI has made an appearance almost everywhere at this year’s IBC and took centre stage in a session moderated by Tom Bowers from Hypothesis Media with panellists Huma Lodhi, Principal Machine Learning Engineer at Sky; Chris Jackson, Global Head of Digital Data and Analytics at the Olympic Channel; and Hardeep Dhaliwal, Head of Data Products at ITV.
“We need to collaborate” – broadcasters feel the pressure in the battle against disinformation
A panel comprising an international group of industry experts moderated by Mark Smith, Chair, IBC Council, featured insights on ways broadcasters can fight disinformation.
IBC Opening Session: lift and shift approach to cloud migration “not ideal”
IBC2024: The IABM had the honour of kicking off this year’s IBC Conference series with an opening session focussed on how companies can make their way through a rapidly changing media landscape.
