Monetisation | IBC365

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Monetisation

Around five billion people, or 84% of the potential global audiences, followed the Olympic Games Paris 2024

Paris 2024 audience hit five billion – IOC report

Monetisation

Around five billion people, or 84% of the potential global audiences, followed the Olympic Games Paris 2024

Paris 2024 audience hit five billion – IOC report

ITV is to make hundreds of hours of its programmes available to viewers on YouTube.

ITV strikes partnership deal with YouTube

Synamedia and OSN Group tie on CTV advertising

Gracenote On Sport is launched

Titan OS picks ThinkAdvertising for Titan Audience Segments

LFP Media picks Bitmovin Player for DTC mobile apps

The global advertising market will have grown by 6.8% by the end of 2024 to close at $772.4bn

Global ad industry enjoys strong growth in 2024

UK government scraps expert panel advising on BBC funding

Ofcom study reveals digital differences between men and women

Ofcom study reveals digital differences between men and women

UK public service broadcaster ITV is being circled by potential buyers

Potential suitors eye bid for ITV

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Disney+ teams up with ad measurement platform in Europe

The Premier League is to launch its own in-house media production and distribution operation

Premier League to launch in-house media production operation

AllRights: The outstanding rights management solution by Fincons to speed up processes, reduce manual errors and optimise content exploitation & monetisation

OTT’s aha moment: Pursuing the power of “glocal’!

Mark Lazarus, Chairman of NBCUniversal Media Group

Comcast confirms plan to spin off cable TV networks

Fatima Dowlet, Head of Streaming and Social Media Propositions at Channel 4

Bridging the divide: challenges in cross-platform advertising

Maximising ad-tech opportunities: top tips for media and entertainment publishers