Features

Google’s generative filmmaking tool Veo 3 sparks Hollywood exploration but creative ownership remains in flux.

While questions remain over genAI’s impact on the creative sector, few can argue against the automation of mundane tasks bringing order to unprecedented volumes of footage.

When individuals can build multi-million pound business empires from chatting to people online, it is high time to call it what it is or get left in the dust, says FlightStory’s Georgie Holt.

The project aims to develop and explore a framework for leveraging generative AI to create media content such as scripts, animations, and adverts, streamlining workflows and enhancing audience engagement.

Environmental, social and governance (ESG) strategies have come into sharp focus in recent months, although often for the wrong reasons. Indeed, in some areas there has been a bonfire of diversity, equity and inclusion (DEI) agendas amid US political pressure to scrap such policies, and environmental targets have also come under scrutiny.

With parts of the EU AI Act coming into force earlier this year, it’s a timely moment to assess the legal outlook for AI and the media. But is there a danger that, in some regards, it could already be a case of too little, too late?

Shooting large format IMAX and designing a surreal montage resonated with the film's themes of spiritual ancestry and musical legacy.

A cross-industry initiative aims to reset the TV industry’s class imbalance by 2030, but is there any chance it will succeed?

MPTS 2025 is the latest event to lay bare the faultlines running throughout the TV business which is being eviscerated by AI and the creator economy.

What was once a process of physically storing film reels and manually logging footage has become an intricate dance of digital ingestion, advanced metadata tagging, and cloud-based workflows. With productions now generating thousands of hours of video per show, managing media efficiently is no longer optional; it’s a necessity.