NAB 2025: Rohit Nagarajan, Vizrt: “Cloud has really come of age. It's a coming together of technical maturity as well as cost.”

Almost unanimously, the industry experts at NAB agree that it is cloud that has really matured into a practical, everyday technology for the M&E industry. Whether as a hybrid setup with on-prem support to enhance flexibility, creating specific workflows in the cloud, or as a cost-saving strategy, cloud is here to stay.

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Netflix pioneers production innovation

AT IBC2025 in Amsterdam, Victor Marti, Head of Production for Spain and Portugal, Netflix, and cinematographer Migue Amodeo, Exeecutive Producer and Visual Designer, Vancouver Media, showcased how the streamer is using innovative production techniques to help tell stories.

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