Wimbledon 2025 drives record digital audience for BBC Sport

Wimbledon attracted a record-breaking 69.3m online requests for BBC Sport from 30 June to 13 July – the highest ever digital engagement for the tennis championships on record.

The audiences on BBC iPlayer, the BBC Sport website and the BBC Sport app across the two weeks were up from 50.1m online requests in 2024, and beat the previous record of 54.3m online requests set in 2023.

3. Clare Balding. Source BBC. Credit BBC - Helen Murray.jpg
Clare BaldingBBC, Helen Murray

The men’s singles final between Carlos Alcaraz and Jannik Sinner was a major draw for audiences, peaking at 8.8m across TV and online, including 8.3m of those on BBC One – an increase from last year’s 7.5m on BBC One.

In the women’s singles final, Iga Świątek’s win over Amanda Anisimova peaked at 4.1m viewers on BBC One and was streamed over 1m times on BBC iPlayer and the BBC Sport website/app.

Alex Kay-Jelski, Director of BBC Sport, said: “This year’s record-breaking digital figures for Wimbledon are testament to the huge appeal of the sport amongst audiences and the power of digital innovation to bring both new and existing fans closer to the action than ever before. The way people are following Wimbledon is changing but that is exciting for us as we look to tell the best stories in different ways.”

This year’s tournament also saw Emma Raducanu draw record TV audiences, with her Centre Court clash against Aryna Sabalenka attracting a peak TV audience of 5m – the third-highest peak for a non-final match in four years, behind only her own fourth-round match against Lulu Sun in 2024 and Andy Murray’s clash with John Isner in 2022

Latest News
Favourites:

Registered users only: Login

Share this:
Other themes: