John Maxwell Hobbs

In preparation for his IBC2026 conference session, Toby Scales, CISO Media, Entertainment, Chairperson, Google Cloud, reveals what’s next for authenticity, provenance challenges, and AI.

In preparation for his IBC2026 conference session, Tim Forrest, Head, Content Delivery, Commercial Innovation, ITN, argues that AI’s value really lies beyond the hype and inside the archive.

With an eye on the future, this IBC Accelerator plans to move beyond isolated use cases and demonstrate how agentic AI can be applied across the full live media value chain, from automated production tasks to highlight generation, personalisation, and monetisation.

Stepping beyond the screen, this IBC Accelerator project has set out to meld immersive technology and audience interaction into an entirely new form of audience engagement.

After years of AI experimentation, this year, the IBC Incubator plans to birth a single, agentic brain that can hold every bit of a story’s context from conception to distribution.

For an issue that affects almost every television viewer, dialogue intelligibility remains surprisingly difficult to define.

As the industry navigates a storm of content authenticity threats, the Q-Stream Alpha: The "Tactical Truth" Pipeline Accelerator seeks to deploy AI, ML, and post-quantum encryption to apply C2PA principles within live workflows.

IP is clearly gaining ground. Yet, infrastructure and distribution specialists suggest that it’s no silver bullet for the reliable, personalised, instantaneous delivery that today’s audiences demand. In this context, has satellite lost relevance, or is it simply no longer the only player in orbit?

Virtual production is no longer being treated purely as spectacle or novelty – it is becoming a production tool, with clear strengths, clear limits, and a growing body of experience around how to use it well across a range of budgets. IBC365 investigates.

With the rise of free, high-quality media tools, physical broadcast production hardware is looking less and less essential. IBC365 investigates.