IBC2025: The IBC2025 Conference showcased a convergence of artificial intelligence (AI) and cloud technology, while highlighting the importance of ethical deployment of AI technologies. Voxo's AI model reports.
Across diverse sessions, a consistent theme emerged around the integration of AI into media production workflows. This integration is not only reshaping the efficiency of content creation and distribution but also enhancing creative processes by allowing teams to focus more on storytelling and audience engagement. AI's ability to automate mundane tasks, such as metadata tagging and content indexing, frees creative professionals to concentrate on crafting narratives that resonate emotionally with audiences. In doing so, AI acts as a catalyst for both efficiency and creativity, driving a new wave of media innovation that is both fast-paced and deeply engaging.
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Collaboration, innovation and purpose at heart of IBC2025
IBC2025 brought the world’s media, entertainment and technology community together in Amsterdam in a period of rapid transformation for the industry, uniting global leaders, disruptors, and innovators in a truly international show that delivered energy, innovation and purpose.
What caught our eye in agentic AI?
What caught our eye in agentic AI? Reporter Gillian Kelly looks at three key agentic AI products that broke new boundaries at IBC this year. The rapidly evolving technology has been the talk of the halls and sessions, with thought leaders sharing best practice on how to innovate workflows and usher in a new era of media production.
IBC2025 Session Summary: The Responsible Media Revolution: Data-driven Sustainable Infrastructure
Moderator Alan Wolk was joined by Fraser Jardine (Dot Group), Gijs Davelaar (Media Press Group), Guido Meardi (V Nova), Jeffrey Kember (NVIDIA) and Sean King (Veritone) to discuss the responsible media revolution driven by data and sustainable infrastructure.
IBC2025 Session Summary: Launching Timbra, the real-time localisation suite by CaptionHub
The Future Tech stage hosted Steve Jones (Corrivum) and Tom Bridges (CaptionHub) to discuss the launch of Timbra, a real-time multimedia localisation suite developed by CaptionHub.
IBC2025 Session Summary: Conquering the Air(waves): Private 5G from Land to Sea to Sky
IBC’s Mark Smith was joined by Amy Rajaonson (France Télévisions), Giulio Stante (RAI Radiotelevisione Italiana), Ronan Poullaouec (Haivision) and Sam Yoffe (Neutral Wireless) to discuss the ambitious project of deploying private 5G networks across land, sea, and air.
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