2024: ”The television industry should brace itself for fundamental changes: creatives will be getting even more creative and more productive too.” Copyright protections required

Vendor predictions for 2024: AI, CTV, FAST and Niche Sports

It’s no surprise that uses of AI are top of the agenda for media organisations in the next 12 months but so too is a drive to enhanced monetisation over Connected TV, mining niche sports, warnings of job ‘replacements’ and, notably, fewer calls for sustainability. Here are a selection of vendor responses for what to look for in 2024.

Latest Feature

Content Everywhere: Accelerating towards IBC2025

Content Everywhere companies are already in planning mode for this year’s IBC, which takes places as usual at RAI Amsterdam in September. Some will also have been working on, or at least taking note of, projects included in the event’s Accelerator Programme, the 2025 iteration of which began last October with a call for challenges, followed by Kickstart Day in February.

Read more
Favourites:

Registered users only: Login

Share this:
Other themes: