AI and live production: Experimentation giving way to well-defined applications

Connectivity optimisation, transcription services, and real-time customer support are among the areas of live production where the value of AI-based technologies is increasingly evident, writes David Davies.

If the use of AI to produce and organise archive material was always going to be complex and controversial, then it stands to reason that its deployment as part of live production workflows was likely to be even more hotly debated. Nonetheless, now that we are a few years into the AI revolution, its primary areas of application in live broadcasting are becoming increasingly clear...

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Content Everywhere companies drill down on agentic AI

This year’s IBC saw plenty of discussion about the practical applications of generative and agentic AI. This was particularly evident on the AWS stand in Hall 5, where a third of the demos by partner companies were described as agentic AI-driven. This month’s issue provides Content Everywhere companies with the opportunity to explain where and how they are using agentic AI, and how they see it evolving in future.

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