At the Edinburgh TV Festival producers and broadcasters were urged to face up to the facts of an oversaturated market with few solutions on offer to stem the decline in work.
The writing is on the wall for many of the UK’s hundreds of independent TV companies and even one or more of the core public service broadcast (PSB) channels that have been the driver of the UK’s creative media industry for decades, according to senior TV executives.
Hearing from panellists at the Edinburgh TV Festival session ominously titled ‘Back from the Brink: Reimagining The Future of Television’ it seems the only way to survive is to admit that the decline in viewing to traditional TV is irreversible and that contraction is inevitable...
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