IBC Changemakers Podcast: Building Long Term Sustainable Change in DEI

With all manner of cutting-edge inventions looking to push the boundaries of the M&E industry at IBC’s Accelerating Innovation program, how is today’s technology keeping up with the demand? Associate sponsors AMD provide a behind-the-scenes glimpse of the CPU, GPU, and adaptive computing solutions that are powering the program’s creative solutions.

With AI flooding all aspects of the M&E value chain, how can new entrants and legacy players upskill with hands-on experience? At IBC2025, the high-intensity, two-day Google Hackfest brought together disparate digital innovators, engineers, content creators, and tech enthusiasts to share knowledge and forge the future of broadcast.

In an exceedingly complex and difficult-to-quantify industry, the fight to reduce global CO₂ emissions has become tougher than ever. To navigate this uncertainty, the IET, ITV, EBU, BT Media & Broadcast, Channel 4, Bouygues Telecom, and Greening of Streaming built a digital twin of a live distribution workflow to test real-world technologies and uncover energy-saving opportunities.

As generative AI charges into the content creation sector, how are production teams to face the barrage of new technologies without compromising on quality? With an eye on the future, ITV, Studio Deussen, and the University of Kent decided to answer the call with a simple, modular platform that could simplify the integration of multiple AI tools into the production pipeline.

As live broadcasting migrates to the cloud, how can broadcasters finally eliminate lingering on-prem dependencies and still guarantee that every piece of content reaches the right destination at the right moment? From this question, the fully featured master control room for the cloud was born.