.jpg)
At the “Streaming of Live Sport: Have We Reached a Tipping Point?” session on the IBC2025 Content Everywhere Stage in Hall 4, industry leaders highlighted that the industry today is in a mad race to acquire sports rights.
Paul Erickson, Principal Analyst of Media and Entertainment at Omdia, stated: “Over decades, live sports have proven to be the most reliable high-engagement driver of subscriber acquisition and retention in the streaming video market today.”
You are not signed in
Only registered users can read the rest of this article.
IBC calls for 2026 Accelerator Media Innovation Challenges
IBC has issued the official call for challenge submissions to the Accelerator Media Innovation Programme 2026, inviting media and entertainment organisations to propose collaborative innovation challenges that will help shape the future of the industry.
IBC2025 AI highlights: Cloud, 5G and the future of media workflows – to recap...
Catch key moments from IBC2025 with an AI-curated video of top connective tech sessions at the show.
IBC2025 AI highlights: Cloud, 5G and the future of media workflows – in short…
Enjoy a short AI-curated clip of our top soundbites from key connective tech sessions across IBC2025.
YouTube collab with Broadcasters: Better Together
“It’s what we post and when we post.” IBC365 caught up with Birch Lettsome, Marketing & Media Manager at 284 Media, to find out what else he would’ve enjoyed hearing about.
IBC2025: AI highlights of our AI highlights! In short…
Enjoy a short AI-curated clip of our top soundbites from key AI sessions across IBC2025.
