Features

IBC2025: The first day of the Future Tech Stage underscored the transformative potential of AI across various sectors, particularly media production, sports, and broadcasting. Voxo's AI model reports.

IBC Conference: YouTube’s Justine Ryst and Channel 4’s Grace Boswood joined moderator Sasha Quadri to challenge the idea that streaming giants and traditional broadcasters are locked in competition.

From semantic search to automated highlights, AI is moving beyond hype. At IBC2025’s CTO Roundtable, Warner Bros. Discovery (WBD) CTO Avi Saxena and ITV CTO Simon Farnsworth unpacked 250 live use cases, new ad-tech platforms, the need for genAI-native skills, and how cultural resistance is shaping the future of broadcast innovation.

IBC Conference: DAZN delivered an epic number of streams during the FIFA Club World Cup. For that to be done successfully, it meant digging deep into data.

IBC Conference: Media cartographer Evan Shapiro joined RTS Chief Executive Theresa Wise to dissect the evolving broadcast landscape and explore how traditional broadcasters can survive in a world increasingly defined by platforms, creators, and audience control.

Google and DAZN set out with the challenge to deliver targeted ads in one of the most popular sports events of the year – and executed it flawlessly

The dawn of day two at IBC2025 brings even more chances to hear from and network with leading media and entertainment (M&E) experts. Across the show’s 14 halls, these international industry luminaries will showcase their knowledge, skills and technology, which have been designed for today’s most pressing challenges and opportunities. To navigate the whirlwind of content innovation, IBC365 has broken down some highlights for the day amongst the panel talks, demos, and masterclasses at Amsterdam’s RAI.

More realistic virtual and graphical environments, increased personalisation, and new opportunities for interactivity will be among the beneficiaries of combining XR and AI, writes David Davies.

Following its successful debut last year, the IBC Talent Programme returns on Friday 12 September with a full day of sessions featuring speakers from across the industry.

IBC2025 has opened its doors to the international media and entertainment industry.