Akamai’s new Media Cloud is aimed firmly at competing with AWS Elemental, using a ‘partners first’ approach that provides services from many different vendors (its Qualified Compute Partners include Yospace, EZDRM, Unified Streaming and Scalstrm), so users have a choice.

Jon Alexander, VP Product, Akamai Technologies, said: “It gives customers an alternative to Amazon. We’ve assembled multiple different solutions that, in aggregate, can do anything AWS is doing. We’re trying to make sure we have that open platform, to offer choice. We’re not competing with our customers.”
He emphasised flexibility, as Akamai already has users running some pieces of their operations on AWS and some on Akamai. The Media Cloud offers a full video workflow: transport, encoding, transcoding, packaging, DRM and ad insertion, with multiple partners for each of these, such as Ateme, Bitmovin, Capella, and MediaExcel for encoding.
Akamai has also joined the Streaming Video Technology Alliance (SVTA) as a Principal Member, following the formal merger of DASH Industry Forum (which it helped found) and the SVTA.
Stand Number 13.D301
Company Akamai Technologies
You are not signed in
Only registered users can comment on this article.

Agile TV to launch TVaaS without the upfront investment
Video delivery specialist Agile TV will be focusing on the launch of a new TV-as-a-Service (TVaaS) offering that is designed to enable telcos and ISPs to provide TV services without large upfront investments.

Environmentally sustainable Eden new from Anton/Bauer
Anton/Bauer’s 2.5kWh Eden battery energy storage system, which will be on show on the Videndum stand, can output all its capacity in an hour.

Astera’s in control with Quikpunch
QuikPunch is a wireless spotlight with a 5in Fresnel lens, claimed to be the “most energy-efficient ever” by Astera. Capable of matching a 200W LED PAR with 4.5 hours of runtime, it features a 13º-60º zoom, promises zero stray light, and delivers 8,000 lux at 3m from 75W of power (650W equivalent).

Mapcreator charts a smarter workflow
Mapcreator is a browser-based mapping tool designed with broadcasters and news organisations in mind. It quickly creates high-quality map animations or still images, eliminating the need for post-production or specialised cartographic skills.

ModernTV brings clarity to OTT
Czech-based provider of IPTV/OTT technology, ModernTV, will be showcasing updates to its “fast-to-deploy, flexible end-to-end OTT platform designed for a rich and intuitive user experience”.