IBC2025 Session Summary: “Real-time workflows powered by AI and the Cloud”

Rich Yu, Chief Product Officer at LucidLink, Imogen Kimberley, Account Executive at LucidLink, and Fred Petitpont, Chief Technology Officer (CTO) and Co-Founder of Moments Lab, took to the Future Tech Stage at IBC2025 to share a candid conversation on how real-time access and intelligent automation are changing the game for creative teams.

The session explored how AI and cloud technology are revolutionising real-time workflows in media production, focusing on the case study of Brute at the Cannes Film Festival. Imogen Kimberley and her colleagues discussed how AI and cloud solutions enable faster and more efficient content production, particularly in high-pressure environments where quick turnaround is crucial. LucidLink's cloud-native storage collaboration platform allows remote teams to work on media files without downloading them, significantly speeding up workflows. Moments Lab's multimodal real-time intelligence layer indexes and searches media shot by shot, making all content quickly accessible and searchable.

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