Thelma Schoonmaker: “I have the best job in the world”
Three-time Academy Award-winning editor Thelma Schoonmaker (ACE) treated IBC2025 to an intimate and insightful overview of her storied career.
 SR.jpg)
Adrian Pennington
Adrian Pennington is a journalist, editor and commentator in the film and TV production space. He has produced and chaired conference sessions, co-written a book on stereoscopic 3D, edited several publications and is copywriter of marketing materials for the industry.
Articles by Adrian Pennington
Cloud workflows: “We need to take traditional IT efficiencies and bring them into production”
The IBC2025 panel for the “Cloud to Collaboration: Building the Future of Media Workflows” session on the Future Tech Stage gave some expert tips on how to supercharge productivity and efficiency across modern media workflows.
Fox Sports’ Brad Cheney: “5G is here and real”
Throughout the IBC2025 conference, top-level executives are beginning to concur that 5G has officially stepped out of the proof of concept realm and into real-world sports production scenarios.
Women In Immersive Tech IT’s Muki Kulhan: “We want to burst these doors open and keep the conversation going.”
At the conference session “Industries of Tomorrow: How to Embrace Change and Ride the Wave”, IBC heard inspiring stories of women making a difference, sometimes against the odds.
3Vision’s Rafi Cohen: “Europe has just an 18% share of the global market”
Europe may not have a Netflix or a Disney+, but there’s still a lot going on in its streaming market, as an IBC2025 panel at the Content Everywhere session “How Europe is Redefining Global Streaming” has outlined.
Behind the scenes of Becoming Led Zeppelin with Director Bernard MacMahon and Sound Supervisor Nicholas Bergh
Becoming Led Zeppelin is the highest earning documentary of 2025 and IMAX’s highest-ever earning docu release. This is due at least in part to the efforts made to faithfully recreate the experience of first hearing the band.
Mike Darcey: “Like trying to predict the impact of the internet from the standpoint of the ‘90s”
IBC Keynote preview: Media industry commentator Mike Darcey presents an alternative view of the M&E sector ahead of his IBC Keynote session on 14 September.
Broadcasters find growth in partnerships
A billion hours of YouTube is watched on TV every day, and broadcasters need to figure out how to adapt.
WBD’s Avi Saxena: “The amount of metadata that can be extracted is insane”
In an IBC keynote, the CTOs of Warner Bros. Discovery and ITV concluded that AI has moved beyond the experimentation phase to deliver positive benefits to the business, and that metadata is the key.
Caretta Research’s Angeliki Megariti: “The biggest barrier for broadcast and media buyers is a lack of AI skills”
AI is front and centre of skills and training for the industry with a clear opportunity for vendors to grasp, according to new research unveiled at the World Skills Café (WSC) at IBC2025.
