Video solutions provider Accedo is collaborating with Qualcomm Technologies on the development of an end-to-end XR offering for pay-TV operators, with the aim of accelerating adoption of next-generation viewing experiences across sports, media and home entertainment.
Accedo will develop a software stack for high-performance XR hubs built on the Snapdragon Spaces XR Developer Platform. Qualcomm Technologies has designed an XR Hub powered by Snapdragon, which is a reference platform for XR distributed computing to support the capabilities of Accedo’s software stack.
Michael Lantz, CEO of Accedo, said: “We see an opportunity in the new XR hub for sports, media and entertainment players to enhance the sports viewing and streaming experience. Powered by Accedo’s award-winning Xtend Solution and with our leading experience in designing user experiences for media, we are excited to use our expertise developing high quality solutions in collaboration with Qualcomm Technologies’ footprint in the XR market.”
Sahil Bansal, senior director, Product Management, Qualcomm Technologies, added: “In collaboration with us, Accedo is working to bring this game changing XR solution to market to empower operators to deliver immersive sports, media and home entertainment experiences. We are excited to enable new XR applications built on Snapdragon Spaces, and we hope the XR Hub powered by Snapdragon is set to become the new media hub in the living room.”
You are not signed in
Only registered users can comment on this article.
IABM reveals winners of the Inaugural IABM Impact Awards 2025
IABM has announced the winners of the 2025 IABM Impact Awards at a ceremony held at IBC in Amsterdam.
AO World’s Geoff Cooper appointed Chair of Channel 4
Geoff Cooper has been appointed as the next Chair of UK broadcaster Channel 4. Currently Chair of online electronics retailer AO World, Cooper will succeed interim Chair Dawn Airey on 1 October 2025.
SMPTE, EBU, and VSF win Emmy award for developing ST 2110
The Society of Motion Picture and Television Engineers (SMPTE), the European Broadcasting Union (EBU), and Video Services Forum (VSF) are to receive an Emmy award for Outstanding Achievement in Engineering, Science & Technology for the development of SMPTE ST 2110.
Big Blue Marble takes on the world
Austria-based ORS Group and Insys Video Technologies are exhibiting for the first time under their joint international Big Blue Marble brand as they present their shared mission to “create a smarter, connected, secure future for content distribution”.
Broadcasters find growth in partnerships
A billion hours of YouTube is watched on TV every day, and broadcasters need to figure out how to adapt.
