Video solutions provider Accedo is collaborating with Qualcomm Technologies on the development of an end-to-end XR offering for pay-TV operators, with the aim of accelerating adoption of next-generation viewing experiences across sports, media and home entertainment.
Accedo will develop a software stack for high-performance XR hubs built on the Snapdragon Spaces XR Developer Platform. Qualcomm Technologies has designed an XR Hub powered by Snapdragon, which is a reference platform for XR distributed computing to support the capabilities of Accedo’s software stack.

Michael Lantz, CEO of Accedo, said: “We see an opportunity in the new XR hub for sports, media and entertainment players to enhance the sports viewing and streaming experience. Powered by Accedo’s award-winning Xtend Solution and with our leading experience in designing user experiences for media, we are excited to use our expertise developing high quality solutions in collaboration with Qualcomm Technologies’ footprint in the XR market.”
Sahil Bansal, senior director, Product Management, Qualcomm Technologies, added: “In collaboration with us, Accedo is working to bring this game changing XR solution to market to empower operators to deliver immersive sports, media and home entertainment experiences. We are excited to enable new XR applications built on Snapdragon Spaces, and we hope the XR Hub powered by Snapdragon is set to become the new media hub in the living room.”
You are not signed in
Only registered users can comment on this article.

James Harding to deliver Edinburgh TV Festival’s MacTaggart Lecture
James Harding, the Editor-in-Chief of The Observer and founder of Tortoise Media, is to deliver this year’s The James MacTaggart Memorial Lecture, the flagship address of the Edinburgh TV Festival.
 16x9.png)
Disney and ITV strike streaming agreement
The Walt Disney Company and ITV have unveiled a first-of-its-kind initiative to carry a selection of shows from each other’s UK streaming services in a bid to attract new audiences.

IBC2025 Conference to tackle M&E industry’s business-critical challenges
Running across three days, from 12-15 September, the IBC2025 Conference is set to welcome visionary speakers, industry leaders and innovators to tackle some of the biggest talking points across the media and entertainment industry.

UKTV Chief Creative Officer Richard Watsham to depart
Richard Watsham, Chief Creative Officer at UKTV and Global Director of Acquisitions for BBC Studios/UKTV, is stepping down from his roles in September after a 14-year tenure in the business.

IBC x Google Cloud Hackfest Dry-run Lights Up London and Dublin
The IBC x Google Cloud Hackfest Supported by Formula E kicked off in London Friday July 4 with a stellar cast of ITV, Sky, Channel 4 and RTE engineer teams, supported by Google coaches.