Investment group RedBird IMI is reportedly in advanced talks to buy UK-based production group All3Media in a deal worth in the region of £1 billion.
The Financial Times reported news of the talks, citing people familiar with the matter, and said the deal could complete before Christmas.
RedBird IMI is led by former CNN executive Jeff Zucker and is a joint venture between Gerry Cardinale’s private equity firm RedBird Capital and Abu Dhabi’s International Media Investments.
All3Media is jointly owned by Warner Bros Discovery and Liberty Global and houses 50 production labels including Squid Game: The Challenge and The Traitors producer Studio Lambert and Life on our Planet producer Silverback.
All3Media has production companies in the UK, US, Germany, the Netherlands, Belgium and New Zealand. The group produces more than 4,000 hours annually for linear broadcasters, VOD, social media and other digital platforms.
Other firms including Banijay, Peter Chernin’s North Road and ITV have previously been linked with interest in All3Media.
RedBird IMI is pushing into the UK media sector and is in the process of trying to buy the Telegraph newspaper and Spectator magazine. The deal is being investigated by regulators amid scrutiny of British media ownership rules.
You are not signed in
Only registered users can comment on this article.
Innovations from Freely and CCMA’s 3Cat win acclaim at 2025 HbbTV Awards
At the 13th HbbTV Symposium and Awards in Istanbul, the Hybrid broadcast broadband TV (HbbTV) Association unveiled the winners of the HbbTV Awards 2025, which included Freely, CCMA/3Cat, BCi Digital, and more.
Sky unveils first hydrogen and sodium battery for TV production
Sky has unveiled a hybrid hydrogen fuel cell and sodium battery solution, claiming that it is the first of its kind for the industry.
Older audiences lead adoption of film and TV viewing on YouTube
Nearly one in five (18%) of YouTube users watch full-length movies and TV shows on the platform, according to research by Ampere Analysis.
Fremantle UK names Adam Middleton as Head of Digital and Branded Content
Fremantle UK has appointed Adam Middleton as Head of Digital and Branded Content, leading a newly established division focused on driving digital innovation and commercial growth.
Apps become most popular way to watch TV
UK consumers are now watching broadcast television mainly through apps, according to new research from TiVo.


