Lumine Group acquires Imagine Communications

Headquartered in the US, Imagine Communications is a provider of video connectivity solutions, channel origination software and hardware, and AI-enabled advertising management and monetisation solutions.

“Imagine Communications is an important addition to Lumine’s growing media ecosystem,” said Tony Garcia, Chief Operating Officer (COO) at Lumine Group. “The business will provide origination to our already extensive video processing capabilities, while complementing and expanding TV monetisation with its AI-enabled advertising product, Landmark Sales, amongst others. Consistent with Lumine’s decentralised operating approach, Imagine Communications will continue to operate as an independent business, and as a buy-and-hold forever owner, we are committed to giving them the stability to keep building on their depth of expertise in the industry. We look forward to welcoming this global team and its customers to Lumine, to share our best practices, and to learn from their decades of industry insight.”

“We are excited to become part of the Lumine Group global media ecosystem,” said Steve Reynolds, Chief Executive at Imagine Communications. “Lumine Group’s acquisition approach and buy-and-hold philosophy provide us with a solid foundation on which we can continue to innovate, while providing certainty to our customers and employees. Operating as an autonomous business within Lumine Group, we have a clear path and excellent support to achieve our vision and serve our customers’ most critical needs.”

Lumine recently agreed to buy the video network business of UK-based Synamedia, including the Quortex products, although the financial details of the deal were not disclosed. Discover more here.