In the two-part session titled “Mobile TV - Finally?”, Peter Siebert of IEEE BTS, Jordi Gimenez of 5G MAG and Thomas Stockhammer of Qualcomm explored the potential of 5G Broadcast technology in transforming media consumption.

AI is barely out of the box, but it is already being applied in action to super-scale fan engagement of sports. A leader in this regard is Olympic Broadcasting Services, which was able to leverage the tens of billions of data points collected across the Paris Games in real-time to serve highlights clips, reports and commentary dissected across viewers in more than 200 countries.

Claire Wilkie, Founder and CEO of Limitless Broadcast, discusses the ingredients needed for a successful remote production and how “change happens”, whether everyone wants to get on board or not.

IBC2024: In the session titled ‘Can AI be regulated? What public policy can(‘t) do to address AI risks’, speakers Renard Jenkins, President of SMPTE, and Francois Lavoir, Senior EU Policy Advisor for the EBU, debated some of the responses to the new risks created by the rapid development of AI and how issues like the proliferation of AI-powered disinformation have been testing the limits of what the law can accomplish.

The media and entertainment market is set to exceed $1tn in 2024, driven by the explosive growth in streaming video, but how many people really understand the dynamics behind the trend? IBC365 speaks with Omdia’s Maria Rua Aguete to learn more.

Desperate to find a balance between profitability and growth media companies are throwing business models at the wall, a trio of leading execs told the IBC Conference.

The media landscape is changing in dramatic ways. Paramount CTO Phil Wiser says the transition to digital can be managed astutely with the right blend of technology, business and, crucially, of content.

IBC has hosted the first dedicated global forum for knowledge-sharing to secure the long-term future of the industry with diverse media, technical and engineering talent.

Prime Video and Amazon MGM Studios Technology’s Girish Bajaj shares the latest on a complete user experience redesign, from leveraging AI to improve search and personalisation, to nurturing growth in shoppable TV.

At the Edinburgh TV Festival producers and broadcasters were urged to face up to the facts of an oversaturated market with few solutions on offer to stem the decline in work.