Key Technology Success Strategies for 2024: Leadership, AI, and Sustainability

While detail is an ever-present necessity in any technical field, it’s also important to analyse the broader strategies that create or define a successful organisation. Andrew Williams draws out some sound advice on customer-first, AI and sustainability strategies for the future.

This subject was discussed as part of an expert panel, Leading The Way: Implementing successful technology strategies for media and entertainment at IBC2023, featuring key figures working within Google Cloud, Australia’s Nine Entertainment and Synamedia.

What takeaways are there for companies looking into 2024 with an eye on staying competitive? The evergreen advice is to adopt an audience-first approach and that a focus on green issues can also be a way to increase efficiency. The panel also dug into how those working in broadcast should approach AI at this critical juncture...

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IBC Content Everywhere: What to expect at IBC2025

In September, the media and entertainment industry will once again be heading to the RAI Amsterdam for the annual IBC event. The Content Everywhere zone remains at the heart of IBC’s coverage of the ever-expanding OTT and streaming scene, and this year spans Halls 4 and 5. The monthly Content Everywhere newsletter tracks companies in the streaming sector throughout the year, offering insights into latest trends and developments. As in previous years, the August issue provides an overview of what Content Everywhere companies hope and expect to see at IBC as they roam the show floors, attend conferences and meet their peers.

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