ProSiebenSat.1 strikes European ad solutions deal with FreeWheel
German media group ProSiebenSat.1 and Comcast-owned ad-tech firm FreeWheel have agreed a commercial partnership for pan-European advertising solutions.

German media group ProSiebenSat.1 and Comcast-owned ad-tech firm FreeWheel have agreed a commercial partnership for pan-European advertising solutions.
Sports streamer DAZN has partnered with IMG to deliver its UK and global English-language programming for the FIFA Club World Cup 2025.
Disproportionately high levels of loneliness experienced by people working behind the scenes in film and TV is a key driver of poor mental health and is potentially costing the industry hundreds of million pounds a year, according to new research.
Angela Jain has been named Head of Content at Disney+ EMEA (Europe, Middle East and Africa), and will join the company in September.
The European Broadcasting Union's (EBU) Technical Assembly has called for the development of ‘sovereign, interoperable, resilient, and sustainable’ cloud and AI infrastructure to support public service media across Europe.
WPP CEO Mark Read is to leave the advertising giant at the end of the year.
France Télévisions has been named the winner of the European Broadcasting Union (EBU)’s Technology & Innovation Award for its proof-of-concept implementation of the C2PA (Coalition for Content Provenance and Authenticity) standard.
Canal+ has agreed a deal with Netflix that will see it become the first pay-TV operator to distribute the streamer’s content as part of its offerings across 24 Sub-Saharan African countries.
Warner Bros. Discovery is to split into two publicly traded companies, separating its cable TV networks from its studios and streaming businesses.
The British Film Institute has published a report setting out key recommendations for the UK screen sector to capitalise on AI opportunities.