IBC Show VOD

IBC Show VOD articles

Gamechangers in media: Content and monetization

Delivering great entertainment experiences on Apple Vision ProDiscover how to bring your app to this all-new platform, based on familiar frameworks and tools. Learn about the development pathways, and how to leverage your existing investments into Apple platforms. Hear about 2D, 3D and Apple Immersive video, and how to bring incredible media and entertainment experiences to your audience.

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The Evolution of Live Production: Where are we on the transformational IP journey?

Moderated by IBC’s Mark Smith, the ‘The Evolution of Live Production: Where are we on the transformational IP journey?’ session brought together leaders Abi Hemingway, COO of Jackshoot; Claire Wilkie, Limitless Broadcast’s CEO; Clive Santamaria, ITV’s Chief Architect; and Ian Wagdin, Senior Technology Transfer Manager at the BBC to discuss how IP technology is transforming live production.

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Commercial wins and IP Networks with Techex

Russell Trafford-Jones, Chair, IET Media Technical Network - Techex on why they focused on the collective industry vision and the reality behind commercial wins in this Accelerator session on the project: IP Networks: Finding the Needle in the Haystack.

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New Talent Pipeline Strategies

Hear from #GALSNGEAR about industry partnerships and a new beta-testing initiative giving hands-on experience to emerging industry talent. We’ll also discuss the key soft skills and community support necessary to make young careers blossom.

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Harnessing Gen AI in Media: Optimising Workflows with AI-Driven 400G/800G Networking Infrastructure

The Media & Entertainment industry is entering a new era of innovation, driven by the power of Generative AI. This groundbreaking technology is reshaping how content is created, analysed, and personalised, opening new possibilities for engaging audiences and enhancing creative workflows. However, to fully harness the potential of Gen AI, advanced networking infrastructure is essential.

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More content & better user experience using AI in the content supply chain

In today’s media and entertainment landscape, content discovery and engagement are evolving rapidly. Content companies are seeking new ways to curate content, optimise decision-making, and enhance user experiences. This panel features leading media innovator, Johan Bolin, to discuss the future of AI-powered content interactions.

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Elevating Storytelling with Semantic Technologies

With content production rising by 6.7%, the pressure on creative storytelling intensifies. The demand for fresh, engaging material is surging, driven by streaming’s growth, yet profit margins are tightening. Editors and artists must produce more with fewer resources, all while adapting to a shrinking talent pool and a globalised workforce. To address these challenges, media companies are exploring innovative strategies, including repurposing archived content and attracting diverse talent, but operational efficiency remains a key focus.

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Data Chaos to Data Intelligence: Unified Advertising Management For Revenue Growth

The digitalisation and data-centric approach to linear advertising is creating both opportunities and challenges for media companies on a global scale, as they strive to effectively monetise their advertising business across an expanding array of content, and distribution channels. In this data-driven session, Ben Tatta, Chief Commercial Officer at Operative, will examine the key forces shaping the global advertising market, including the rise of live streaming and connected TV (CTV) platforms, and explore how AI-powered technology is transforming the media industry’s ability to drive revenue growth in an increasingly complex landscape.

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