Enjoy a short AI-curated clip of our top soundbites from key streaming sessions across IBC2025.
Specialists and decision-makers at the top of their fields congregated at IBC2025 to scrutinise the latest trends, analytics, and challenges shaping today’s rapidly growing streaming market. Experts from the world’s leading players in the media and broadcasting space shared their expertise on AVOD, CDNs, FAST, SVOD, and TVOD.
Live on stage, these thought-leaders looked at emerging opportunities in AI tagging applications, audience data, streamed live sports, and monetisation strategies. They looked ahead to conceptualise cutting-edge technologies and action plans to address major shifts in consumer behaviour – across platform preferences, packages, and content.
Hear from the likes of: Elke Walthelm, Chief Operating Officer at Sky Deutschland; Justin Gupta, Head of Broadcast and Video Ads, EMEA at Google; Judy Parnall, Head of Standards and Industry at BBC; and Noel Curran, Director-General of the EBU.
AI highlights
These highlight reels were created using AI with input from the IBC365 team.
For a three-minute version of these highlights, click here.
Time on your hands? Why not view our 10-minute clip of the best highlights by clicking here.
To learn more about some of the great sessions featured in this video, visit the links below:
What next in streaming? “You can’t depend on what is being made elsewhere”
Panel: Is this the end of advertising as we know it? New models, new partnerships, new technologies
Solving Complexity in Broadcast Media and Sports
Redefining streaming experiences for a global sports audience
Panel and Demos - Mythbusting AI: Demonstrating the Impact on the bottom line
2025 Accelerator Project: Stamping Your Content (C2PA Provenance)
Streaming Smarter: Identity, Rights and Revenue in a Connected Media World
The future of media streaming: ecosystems, AI and the new content economy
Developing the Perfect OTT Application for Young Users: An LTTS Perspective
EBU’s Noel Curran: “We have to be careful about entering the opinion space”
Sunderland’s Crown Works studio moves closer to construction
The final details for construction of a major TV and film studio in Sunderland have been set out in a revised application submitted to the city's planning authority.
World broadcasters meet to prepare for 2028 Olympics and Paralympics
Olympic Broadcasting Services (OBS) has briefed broadcasters on production and technology preparations for the 2028 Olympic and Paralympic Games (LA28).
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Paramount and WBD pause merger after legal challenges
Paramount Skydance and Warner Bros. Discovery are to delay their $110bn merger due to pending lawsuits from US states and the Writers Guild of America.
Mediaproxy partners with HVS for US broadcast market
Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represent Mediaproxy’s full range of technologies, including LogServer and Monwall, and offer them as part of its installation portfolio.
Zixi and CTA partner for IP-based distribution
Live video delivery and workflow orchestration specialist Zixi and Comcast Technology Solutions (CTS) have announced a strategic new integration to deliver C-band replacement solutions for linear broadcasters and content distributors.
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