Global hit animated series Bluey had 1.5 billion hours of watch time on YouTube last year. "Everything that we create is rooted in data and responses from our fans," Simon Clarke, Director of Digital, Bluey, BBC Studios, told the audience at IBC2026.
Audience at IBC meets Tilly, Hollywood’s new 'AI superstar’
The audience at IBC2026 had a chance to interact with Tilly Norwood, known as the AI actress and performer created by Xicoia, the AI division of Particle6. The company’s founder and CEO, Eline van der Velden, responded to challenges by actors’ unions and said she’s excited about the future.
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Tilly Norwood gives first live interview ever at IBC2026
Under heavy security presence, controversial ‘AI superstar’ Tilly Norwood made her IBC debut in what was claimed to be her first live interview. Taking questions from the IBC audience, the “AI A-lister" offered up insights into "her" guardrails and parameters before creator Eline van der Velden, Founder, CEO, Particle6, progressed the conversation by framing the debate.
IBC Day 2 Conference Welcome
Join Sasha Qadri as she reveals what to expect on Day 2 at IBC2024!
Content protection in production with MovieLabs 2030
Phil Wiser, Executive Vice President and Global Chief Technology Officer, Paramount on content protection in the production process at Movielab’s session: A Step Closer to the Vision.
GenAI in Media Production with Viaccess-Orca
Alain Nochimowski, CTO at Viaccess-Orca, talks about the algorithms, guidelines and frameworks around personalised, AI generated content, in this session where three authors present their work on the application of AI in media production.
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