How successful innovation projects start with the right people

IBC365 Tutorial highlight: Media consultant Nicky Goldberg demonstrates how to kickstart a successful innovation project by getting close to your users from the very beginning.

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Practical tips for storyboarding with AI

IBC365 Tutorial highlight: How can you use AI tools to generate visual scenes by crafting detailed prompts? Eline Van Der Velden, CEO and Founder of Particle6, provides some recommendations for subject motion, camera movement, scene dynamics, and the desired style or tone to ensure that AI delivers visuals that match the creative vision.

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Ethical considerations when using AI

IBC365 Tutorial highlight: Guy Gadney, CEO of Charismatic.ai unpacks the ethical challenges around using AI as a creative collaborator, examining questions around ownership, bias, authenticity, and the future of creative jobs.

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